Printing’s Best Blogs is a compilation of posts on topics of
interest to graphic arts professionals. Bloggers from the
Printing Impressions/PIworld.com
, In-plant Graphics and
packagePRINTING magazine websites are featured,
supplemented by links to blogs from outside sources.

Click to view all blog posts in order by date published.

NEWS from

SALES & MARKETING

  • The Sales Challenge

    Bill Farquharson

    Love, "American Idol" Style

    By Bill Farquharson | July 22, 2014

    "It’s easy to grin as your ship comes in,” said Judge Schmails in "Caddyshack." That is, the view from the top is wonderful. However, getting...

  • Success.In.Print

    Kelly Mallozzi

    Five Marketing Ideas for the U.S. Postal Service

    By Kelly Mallozzi | July 23, 2014

    I fancy myself a person that is full of ideas. Now, I am not going to claim that they are GOOD ideas, but I have lots of ‘em, and I’m pretty ...

  • Perception IS Reality

    Ryan Sauers

    In Sales, Face It...It All Comes Down to Price

    By Ryan Sauers | July 22, 2014

    In 2014, printing sales is quite simple as it all comes down to who has the lowest price. If you get your pricing tight, then you have a chance of...

  • SpeakingDIRECT

    P&C Insurance Direct Marketing: The Art of Acquiring and Retaining Customers

    July 25, 2014

    Property and Casualty insurance marketers are responsible for acquiring and retaining customers. Easy, right? Wrong. Very few new customers are...

  • Dreaming in CMYK

    4 Ways to Make Your Print Interactive

    July 24, 2014

    In today’s world, it’s no secret that marketers are looking for ways to interact and engage their audiences to build on the brand experience. Most...

  • DME Marketing Blog

    Rebranding Essentials: Part Two

    July 24, 2014

    Thanks for joining me for part two of our mini blog series on rebranding. If you missed “Why Rebrand: Part One” take a peek back at it...

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BINDING/FINISHING

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