October 14, 2014
This MarketingSherpa Blog post features a video interview conducted by Daniel Burstein, Director of Editorial Content, MECLABS, with Charles Nicholls, founder and Chief Strategy Officer, SeeWhy, on turning prospects into buyers on ecommerce websites. Email is a channel ecommerce marketers should use to stay in contact with prospects. The key to success for this medium is a seamless experience of email across different devices and form factors.
October 15, 2014
On October 14, Konica Minolta (KM) announced the acquisition of Verga IT S.r.l. based in Bregnano, Como, Italy. This acquisition establishes a new subsidiary named Konica Minolta IJ Textile Europe S.r.l., the first of its kind outside Japan. This development is aimed at enhancing Konica Minolta’s sales and services organization in the inkjet textile printer [...]
The Direct Marketing Voice
October 14, 2014
Over 73% of adults in the United States are active on social media networks. Are you using social media to help generate real estate sales leads? Watch this short video to learn three ways that becoming more involved on social media networks can help strengthen your real estate business.The post Quick Tip Tuesday: October 14 – Social Media for Realtors appeared first on The Direct Marketing Voice.
Affinity Express Blog
March 25, 2014
Understanding social media is not a simple task, especially with all the channels that exist today. There are 15 popular active social networking sites and 40 other social networking sites that are available to companies and their potential customers. As much as business owners might be excited to try social media, the sheer volume of options is daunting! We recently had to reopen our Google account and start a new Google+ business page. In the process, we took note of our findings to offer you some advice. ESTABLISHING YOUR PAGE If you do not have a Google account, sign up. After you have
Digital Printing Hot Spot
October 15, 2014
MGX Copy, a San Diego based online printing company, recently invested in a Xerox iGen4 Diamond Press and shares their experiences of the press' automation, reliability, productivity and quality.
December 15, 2014
If you need to catch up: Bookmaking Part One / Part Two By Frances Atterbury Paper is vital. The paper you choose will have a greater effect on the perception of your… read more →
June 24, 2014
The digital world is fueling ecommerce, which is exactly why more and more consumers are setting their sights online to make their next purchase. And, health insurance providers are catching on to the online trend by promoting their insurance plans and products on the web in order to reach a massive consumer base. Here are just a few ways health […]The post Ecommerce and the Health Insurance Marketplace appeared first on interlinkONE.
Converging Technologies and Print
By Thaddeus B. Kubis | January 06, 2014
This year my blogging efforts are taking a different tack. I will introduce an interactive blog, one that will provide answers to the questions “What is integrated marketing communications and media convergence?” and “How can you the media provider provide and profit from these interrelated and interlinked marketing solutions?”
The Ballantine Blog
October 09, 2014
Let’s face the facts: a large portion of the direct mail we send out ends up in the trash. Either it didn’t catch the eye of the intended recipient or a family member deemed it “junk mail.” Either way, that’s … Continue reading → The post 7 Ways to Beat The Bin With Direct Mail appeared first on - Ballantine Corp..
The Ricoh Production Blog
December 19, 2013
By Kurt Konow, Production Print Marketing Strategist, Ricoh Americas Corporation Understanding multichannel marketing has been a recent mandate for print service providers of all sizes. We have been hearing about it for some time now. The good news of all this is that it presents print service providers with an excellent opportunity to expand their portfolio [...]